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Cookie Policy

Learn about how we use cookies and similar technologies to improve your experience on our website.

Last Updated: January 15, 2025

Effective Date: January 15, 2025

1. What Are Cookies?

Cookies are small text files that are stored on your device when you visit our website. They help us provide you with a better browsing experience by remembering your preferences and analyzing how you use our site.

2. How We Use Cookies

Demanmelod English Learning Institute uses cookies for the following purposes:

  • To ensure our website functions properly
  • To remember your preferences and settings
  • To analyze website traffic and user behavior
  • To improve our services and user experience
  • To provide personalized content and recommendations
  • To measure the effectiveness of our marketing campaigns

3. Types of Cookies We Use

3.1 Necessary Cookies

These cookies are essential for the website to function properly. They enable basic features like page navigation, form submission, and access to secure areas. The website cannot function properly without these cookies.

Cookie Name Purpose Duration
session_id Maintains user session Session
cookie_consent Stores cookie preferences 1 year
csrf_token Security protection Session

3.2 Analytics Cookies

These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. This helps us improve our website's performance and user experience.

Cookie Name Purpose Duration
_ga Google Analytics - tracks unique visitors 2 years
_ga_[ID] Google Analytics 4 - session tracking 2 years
_gat Google Analytics - throttles request rate 1 minute

3.3 Functional Cookies

These cookies enable enhanced functionality and personalization features, such as remembering your language preference or login information.

Cookie Name Purpose Duration
user_preferences Stores user settings and preferences 6 months
language Remembers language selection 1 year
theme Stores theme preferences 1 year

3.4 Marketing Cookies

These cookies track your online activity to help advertisers deliver more relevant advertising or to limit how many times you see an ad.

Cookie Name Purpose Duration
_fbp Facebook Pixel - tracks conversions 3 months
ads_preferences Stores advertising preferences 2 years
utm_source Tracks marketing campaign performance 6 months

4. Third-Party Cookies

We may use third-party services that set their own cookies. These include:

  • Google Analytics: For website analytics and performance monitoring
  • Google Ads: For advertising and conversion tracking
  • Facebook Pixel: For social media advertising and analytics
  • YouTube: For embedded video content
  • Font Awesome: For icon fonts and graphics

These third parties have their own privacy policies and cookie policies, which we encourage you to review.

5. Managing Your Cookie Preferences

5.1 Cookie Settings

You can manage your cookie preferences using our cookie consent banner that appears when you first visit our website. You can:

  • Accept all cookies
  • Accept only necessary cookies
  • Customize your preferences by category

Update Your Cookie Preferences

5.2 Browser Settings

You can also control cookies through your browser settings:

  • Chrome: Settings > Privacy and security > Cookies and other site data
  • Firefox: Options > Privacy & Security > Cookies and Site Data
  • Safari: Preferences > Privacy > Manage Website Data
  • Edge: Settings > Cookies and site permissions

6. Impact of Disabling Cookies

If you choose to disable certain cookies, some features of our website may not function properly:

  • Forms may not submit correctly
  • Your preferences may not be saved
  • Some pages may not display properly
  • You may need to re-enter information repeatedly
  • Personalized content may not be available

7. Other Tracking Technologies

In addition to cookies, we may use other tracking technologies:

  • Web Beacons: Small transparent images that help track user behavior
  • Local Storage: Browser storage for enhanced functionality
  • Session Storage: Temporary storage during your browsing session
  • Pixels: Tracking codes for analytics and advertising

8. Data Protection and Privacy

We are committed to protecting your privacy and personal data. Our use of cookies complies with:

  • Australian Privacy Principles (APPs)
  • Privacy Act 1988 (Cth)
  • General Data Protection Regulation (GDPR) where applicable
  • Electronic transactions legislation

For more information about how we handle your personal data, please see our Privacy Policy.

9. Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our practices or applicable laws. When we make changes, we will:

  • Update the "Last Updated" date at the top of this policy
  • Notify users through our website or email (for significant changes)
  • Request renewed consent where required by law

10. Contact Information

If you have questions about our use of cookies or this Cookie Policy, please contact us:

Demanmelod English Learning Institute Pty Ltd
Level 5, 123 Collins Street
Melbourne VIC 3000
Australia

Phone: +61 3 9123 4567
Email: [email protected]
Data Protection Officer: Sarah Mitchell

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